Profile of Gloo, which compiles profiles on Americans and is used by 30K+ US churches, or 10% of all in the US, to target ad campaigns at people facing a crisis (Khadeeja Safdar/Wall Street Journal)



Khadeeja Safdar / Wall Street Journal:

Profile of Gloo, which compiles profiles on Americans and is used by 30K+ US churches, or 10% of all in the US, to target ad campaigns at people facing a crisis  —  A small company called Gloo mines online data for people who might be receptive to evangelizing and church outreach  —  Struggling with grief?



Source link

Leave a Reply

Your email address will not be published. Required fields are marked *